Jennifer Thai

I help brands establish recognition and trust through aligned strategy, story, and design.

The Good Charcoal

Launching a consumer brand for the U.S. market focused on building a community of loyal customers.

Branding
Logo Design
Packaging
Advertising
Social Media
Campaigns
Signage
UI/UX

PROJECT
02/03

US Rowing

Rebranding the United States Rowing Association to capture its redefined mission and direction.

Branding
Logo Design
Website Design

PROJECT
01/03

Avenues for Justice

Revamping an outdated website to drive user engagement, modernize design, and serve the organization's evolving needs.

Website Design
Website Development
UI/UX

PROJECT
03/03

strategy+business

Seamlessly transitioning between print and digital for PwC's award-winning management publication.

Editorial Design
Print Design
Website Design

PROJECT
03/03
More projects -

555 Madison

Avenues for Justice

The Invisible Extinction